be a founding store.
Ba's Nanas banana water is launching, with an estimated ship date of March. We're picking a small group of stores to stock it first.
- 15% off your opening order of 6+ cases
- A free floor display with that opening order
- 10% off every 6+ case reorder
- Samples first, before you commit to anything
New to banana water?
the next fruit water.
It's a light, clear drink made from real bananas, the same way coconut water is made from coconuts. Coconut water went from a niche import to a staple in every cooler. Banana water is at the start of that same curve, and it's starting to move.
-
#1
America's favorite fresh fruit
Americans eat about 13 lbs of fresh bananas per person a year, more than any other fresh fruit. In the drink aisle, banana has barely shown up yet.
Source: USDA ERS food availability data, 2021
-
3,500+
Stores in under a year
The leading banana water brand went from launch to 3,500+ stores, including Sprouts, Kroger, Albertsons and Erewhon, in under 10 months.
Source: Banagua / Hingham Growth Partners announcement, May 2026
-
+128.6%
Unit sales growth
Unit sales for an established banana water brand grew 128.6% in the latest SPINS read.
Source: SPINS Cross Channel (Natural Expanded + MULO), 4 weeks ending July 12, 2026
-
2026
Record search interest
U.S. searches for “banana water” hit an all-time high this year, and every yearly low since 2022 has been higher than the one before.
Source: Google Trends, United States
Most of your shoppers haven't tried banana water yet. Founding stores get to be the place they try it first.
how it looks in your store.
Cooler, shelf or floor. Open with 6+ cases and the floor display is on us.
-
Cooler door setHeader, side panels and shelf strips -
Floor shippersOne free with your 6+ case opening order -
EndcapLogo shelf strips and a hanging sign -
CoolerFlavor blocks with logo shelf strips
why stores say yes.
-
~1M
Views before launch
Our founder videos have pulled close to a million organic views. Shoppers will come in asking for it.
-
1–2
Ingredients
Bananas, plus blueberries or matcha. No added sugar, no preservatives.
-
new
Nobody else has it
Banana water is a new spot on the shelf. Founding stores are the first in their area to carry it.
-
first
First stock
Founding stores get cans from our very first run, before we open to everyone else.
-
you
We send shoppers your way
Your store goes on our store locator, and we shout you out to our followers when you launch.
-
1:1
A direct line to us
No portal, no call center. You talk to the founders.
what's in the case.
-
original
-
blueberry
-
matcha
- Can
- 11.2 fl oz slim can
- Case
- 12 cans, one flavor
- Shelf life
- 12+ months, room temp
- Sell it from
- Shelf, cooler or floor display
- Estimated ship date
- March 2027
store questions.
Does reserving lock me into an order?
No. Reserving gets you the sell sheet, samples and a spot in our first run. You decide on an order after you've tasted it.
Is there a minimum order?
The founding deal starts at 6 cases, and you can mix flavors. Two cases of each is an easy start.
Do you sell direct or through distributors?
Both. We can ship to you directly, and we're lining up distributors now. Tell us who you buy from and we'll work with them.
When does it ship?
Our estimated ship date is March, and founding stores are first in line.
How should we store it?
It keeps for 12+ months at room temperature. It sells best cold, so the cooler is ideal.
estimated ship date: march.
Founding spots are limited to a small group of stores per area.
Reserve your spot